Knorr

What’s for Dinner program

Created a highly successful multi-year program for Knorr, positioning them as the go-to source of simple, everyday meal solutions. The program involved cross channel roll-out tailoring the program to each different major Canadian retailer. Supported by, email in-store displayers and media, it included website and social media content creation such as tips and recipe videos. Each season was launched with new food photography and art direction of recipe cards and a seasonal look book which utilized interactive PDF brochures.