TD Insurance Moving day

The importance of explaining how you are truly different to all of your competitors.

Working for our client TD as an inter agency team we took over Montreal’s famous moving day.

To bring alive TD’s position of providing more comfortable banking to hundreds of busy movers.

Our teams raced around the city handing out helpful branded moving packs in a fleet of branded smart cars.

Joël Legendre the TV host was also on hand delivery locally made pizza to keep the movers going.

We built a website which track the days antics and provided product information.

The whole event was filmed and used as content across multiple social channels.